Category: Bank Executive

Luiz Carlos Trabuco Cappi As The New Leader Of The Bradesco Bank

The Bradesco Bank got a new Chief Executive Officer a couple of years ago who succeeded the retired Lazaro de Mello Brandao. Luiz Carlos Trabuco Cappi was also appointed to the leadership positions of Chairman and President of the Bradesco Bank. He has been working at the bank for more than 40 years.

As one of the leading banking establishments in Brazil, the Bradesco Bank also has a long history of more than 80 years. Established in March 1943, the Bradesco Bank now has the 2nd most significant assets and equity among private banks in the country of Brazil. There are 5 314 branches of the Bradesco Bank serving clients worldwide. The establishment works primarily in banking, financing, and insurance and it offers services such as private and retail banking, insurance, investment banking, asset management, and more. There are 108 793 employees across the globe as of 2017. The Bradesco Bank also has two main subsidiaries called Bradesco Seguros, and Bradespar and each contains several companies. The headquarters of the Bradesco Bank are in Osasco, Sao Paulo, Brazil.

The Bradesco bank is focused on growth and has a record of successful acquisitions. Most recently, The Bradesco Bank became the new owner of Banco de Estado de Maranhao. Before that, the bank acquired Banco Ibi S. A., Banco Mercantil de Sao Paulo, as well as the Brazilian operation of the Banco Bilbao Vizcaya Argentina, America Expres, J. P.Morgan Fleming Asset Management and many others.

Over the years, the Bradesco bak has been at the forefront in many aspects. The established started up the most prominent Brazilian education program in 1956 called The Bradesco Foundation. A few years later, it became the first company of Latin America to purchase a computer and a few years after that Bradesco was the first Brazilian bank to launch a credit card. In 2011, the Bradesco Bank was the fourth of the 500 greened businesses in the world and took first place among the Brazilian companies. The Bradesco Bank has established itself as a leader in many aspects and continues to maintain that reputation.

After the founder of the Bradesco Bank, Amador Aguiar, passed away in 1991 at the age of 86, his place as taken by Lazaro de Mello Brandao who had been working at the Bradesco Bank since he was 16. Lazaro de Mello Brandao worked as Chief Executive Officer for a few decades at decided to retire from the post in 2017 at the age of 91. He chose to appoint a successor from Bradesco’s own pool of talent an decide among the most capable executive of the bank. The Bradesco Bank decided to promote one of their own and stick to tradition.

Luiz Carlos Trabuco Cappi had been at the bank for more than 40 years. He joined as a young man at 17 and worked as a clerk at first. After proving his dedication to the bank and learning from the professionals around him, Luiz Carlos Trabuco Cappi was promoted to Marketing Director after working at several positions, lower in rank. He achieved a lot, and significantly modernized the Bradesco Bank.

After eight years at the job, he became a leader of a subsidiary company called Bradesco Vida e Previdencia. As Chief Executive Officer of the establishment, Luiz Carlos Trabuco Cappi got his first experience as an Executive. His leadership was very fruitful for the subsidiary business, and the revenue doubled.

After a few years at the post, Luiz Carlos Trabuco Cappi was promoted to serving as the Managing Director of the Bradesco Bank and then as the Executive Vice President in the following year. Luiz Carlos Trabuco Cappi was at the post for several years, continuing to receive new responsibilities during that time.