JHSF Participacoes is a Brazilian real-estate company which was founded in 1972 in Sao Paulo by Fabio and Jose Roberto Auriemo. This global company operates in several countries such as Uruguay and the United States. In the US, the company was responsible for the construction of building 815 in New York as well as the condominium Las Piedras in Punta del Este, Uruguay.
JHSF specializes in the high-income segment by focusing on recurring income activities. Originally, the company specialized in construction and incorporation services this company was also the first real estate company to prioritize recurrent income assets through shopping malls, hotels, airports and hotels, and other real estate properties.
When the company split in 1990, Fabio Auriemo took over the operations of the company. He managed to maintain the initial focus of the company which was real estate investment. By 2001, the company had branched out into constructing shopping malls such as Shopping Metro Santa Cruz in Sao Paulo. Today, this mall is recognized as the first Brazilian mall that is integrated with a subway station. In 2006, JHSF launched the Cidade Jardim complex which houses Shopping Cidade Jardim, the main luxury market in Brazil. This complex also has nine residential towers and three commercial towers.
In 2007, JHSF became the major stakeholder of the Fasano Group Hotels. Moreover, the company also acquired Fazenda Boa Vista, a residential condominium in Sao Paulo. In 2008, the company inaugurated Horto Bela Vista Complex in Salvador, Bahia. In addition to this, JHSF is the parent company of Shopping Ponta Negra in Manaus, Amazonas.
Over the years, the company has received several honors and awards. Most recently, in 2014, the company was awarded the Catarina Fashion Outlet wins “Featured in other formats” award at the Brazilian Forum of Shopping Centers. That same year, the company was also elected by the PINI Award for the best incorporator of Brazil. In 2012, the company won the Best Environmental Seal if Aqua Award as well as the PINI award in the category “Planned daring.”